Putting Pleasure First

Meet the Two Women Breaking Down Barriers to Make Sure Women Put Their Pleasure First and Have More Orgasms

Did you know that a staggering 50% of women in Britain and 2.2 billion women worldwide silently endure sexual problems with limited available solutions?

Co-founders Joy Mpofu & Ella Peters are on a mission to solve this with their early stage startup Flutter.

We’re living in a time where women’s health is severely under-researched, underfunded, and often overlooked.

The barriers for entry for women to discuss sex and pleasure are so high, due to our societal script, or cultural background, religion, shame or taboo – women are not engaging in conversations around sex enough.

Flutter teamed up with the top PhD professor in Psychosexual Therapy, Laurie Mintz and AI & Data Scientists to support their vision to reduce pleasure inequality for all women.

Flutter helps women track and improve their sexual experiences using AI. By offering a personalised, holistic and data driven approach; Flutter assists women in understanding and optimising different factors that can contribute to their overall sexual well-being.

Their beta version of their Pleasure Tracker is now open for women to test (if you live in the UK & Europe)!

The Pleasure Tracker offers an opportunity to reflect on your sexual experiences, receive a breakdown of the factors that affect your pleasure the most and start to get a deeper understanding of yourself.

Follow Flutter at @weareflutter on Instagram.